We Do More

RAA

Our RAA ‘We Do More’ campaign explores RAA’s universe of products and services, and takes people beyond the company’s iconic Yellow Van. The videos see the hero RAA guide save the day when it comes to insurance and road service issues like broken home windows, flat batteries, damaged cars, and the trials of living too close to a golf course. They were complemented with radio, digital, event activations and out-of-home extensions; the last of which, was recognised by Best Ads.